marketing coach

What is Your Company’s Brand DNA?

FOR IMMEDIATE RELEASE  Contact:          Jeff Samford Business Partner Marketing Coach 804-612-0582 JeffS@BusinessPartnerRIC.com  What is Your Company’s Brand DNA? Business Partner Marketing Coach, Jeff Samford, helps clients identify their brand’s distinct characteristics Richmond, VA (Grassroots Newswire) November 21, 2012 – Business owners often compete inextremely competitive market spaces.  Therefore, the importance of communicating your product or …

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FOR IMMEDIATE RELEASE Contact:   Jeff Samford                         Business Partner Marketing Coach                         804-612-0582                         jeffs@businesspartnerric.com  Create High Impact Trade Show Results within a Reduced Budget Richmond, VA (Grassroots Newswire) September 25, 2012 – One effective way of increasing brand awareness for companies is participating at industry trade shows, according to Business Partner …

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Richmond, VA Business Coach Says Business Owners Benefit by Marketing Their Differences

FOR IMMEDIATE RELEASE  Contact:         Jeff Samford Glen Allen Business Partner Marketing Coach 804.612.0582 jeffs@businesspartnerric.com Glen Allen Business Partner Marketing Coach® Says Business Owners Benefit by Marketing Their Differences Glen Allen, VA (Grassroots Newswire) August 1, 2012 – There is no shortage of advice available for entrepreneurs on how to grow a business. But to positively …

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Local Marketing Coach Says, “Outsource Locally”

FOR IMMEDIATE RELEASE Contact:         Jeff Samford Business Partner Marketing Coach 804.612.0582 jeffs@businesspartnerric.com Local Marketing Coach Says, “Outsource Locally”  Glen Allen, VA (Grassroots Newswire) March 28, 2012 – As both large and small businesses begin to see a brighter light in this somewhat stagnant economy, Business Partner Marketing Coach Jeff Samford of Glen Allen says, “We …

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Increase Brand Visibility and Profits by Partnering With a Marketing Coach

FOR IMMEDIATE RELEASE Contact:         Jeff Samford Business Partner Marketing Coach 804.612.0582 jeffs@BusinessPartnerRIC.com Increase Brand Visibility and Profits by Partnering With a Marketing Coach Glen Allen, VA (Grassroots Newswire) February 23, 2012 – As the economy slowly begins to rebound, small businesses can stay ahead of the curve by investing in marketing strategies and tactics that …

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So if you know ‘what’ to do, ‘why’ don’t you?

I’ve interacted with several business owners recently who’ve told me that they know ‘what’ they need to do in terms of marketing and growing their business.  When I probed to understand why they hadn’t delivered on the ‘what’, they provided a litany of excuses.  So I then ask the question, what will they do differently going …

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Too Many Small & Mid-Sized Business Owners Are Closing Their Doors

It’s been an extraordinarily frustrating few weeks as I’ve engaged with at least 3 different business owners who are closing their doors.  And over the past 8 weeks it’s at least 4 business owners who are calling it quits.  So the reality is that more will fail than succeed;  however, it doesn’t have to be …

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Strategic Marketing Planning & Revelations

There is a clear trend among successful people and businesses.  Simply put, they plan…both strategically and tactically. I recently had a strategic marketing planning session with a business owner, and while this exercise was nothing new to her she found it exciting and rejuvenating.  This owner is well-educated from a well-respected university and has run a successful …

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