Month: March 2013

When #small #business shouldn’t do social media – http://ow.ly/jtRtM

#business_owners consider bringing on a #coach for variety of reasons – key differences between a coach & consultant http://ow.ly/jtixg

#businesses tend to underperform to their capabilities because they rush to the urgent at the expense of the important – Jack Daly

#business_owners need to tell stories of their culture- external to customers & prospects; & internally with team; include ‘why’ #motivation

Aiming to have #business owners clearly articulate their vision (where going, what it looks like, roles of everyone, etc.) #whatamibuilding

Healthy organizations have clear vision, less politics & confusion, high morale & productivity,low unwanted turnover & low recruiting costs

48% of online shoppers who abandoned a purchase more than once in the past month will buy when remarketed to – source SeeWhy

42% of people said they value a retailer or brand more if it remembered their buying & browsing behavior from where shopped before – #data

39% of marketers who segment their email lists experienced higher open rates – source Lyris Annual Email Optimizer Report

#USP – too many people “add useless adjectives, define their audience too vaguely and have a weak value proposition.” – Adeo Ressi